Productivity guide
Urgent vs. Important: How to Use the Eisenhower Matrix
ยท 5 min read
The Eisenhower matrix sorts tasks by asking two separate questions: is this urgent, and is this important? The answers put each task in one of four boxes. Urgent and important work gets done first, important but not urgent work gets a slot in your calendar, urgent but unimportant work goes to someone else, and the rest is dropped. The method's real value is that it keeps the second box, the important work nobody is chasing you for, from being crowded out.
Where does the matrix come from?
The idea is credited to Dwight D. Eisenhower, the US general and president. In a 1954 speech he repeated a remark he attributed to a college president: that his urgent problems were rarely the important ones, and the important ones were rarely urgent. Eisenhower never drew a grid himself.
Stephen Covey turned the idea into a two-by-two chart in The 7 Habits of Highly Effective People (1989). He called it the time management matrix and numbered its quadrants I to IV, and the numbering stuck. The Eisenhower matrix tool follows the same order:
| Quadrant | Name | Urgent? | Important? | What to do |
|---|---|---|---|---|
| 1 | Do first | Yes | Yes | Handle it now |
| 2 | Schedule | No | Yes | Put a time on the calendar |
| 3 | Delegate | Yes | No | Hand it off or batch it |
| 4 | Eliminate | No | No | Drop it, or do it last |
How do you tell urgent from important?
These two words get mixed up all the time, which is the whole reason the matrix exists.
- Urgent is about time and pressure. Someone is waiting, a deadline is close, or there's a cost to waiting even a day. Ringing phones and pinging chats feel urgent by design.
- Important is about consequences for your own goals. Would it matter in a month or a year if this never got done? Health, relationships, learning, planning and the work you're actually measured on tend to be important.
A quick test: imagine the task quietly disappearing. If nobody would notice for weeks but you'd be worse off, it's important and not urgent. If someone would complain today but it wouldn't affect your goals, it's urgent and not important.
A worked example
Here's a Monday morning list of eight tasks and where each one belongs:
- The quarterly report is due at 5 pm today. Do first.
- A client says the checkout page is broken. Do first.
- Book the dentist checkup you've postponed twice. Schedule.
- Draft next quarter's plan. Schedule.
- A colleague asks you to find a file on the shared drive. Delegate, or point them to the folder.
- Reply to the landlord about the meter reading by Wednesday. Delegate if someone at home can do it, otherwise a quick batch task.
- Reorganize your desktop icons. Eliminate.
- Read an industry newsletter that piled up. Eliminate, or keep it for downtime.
In the tool, type "Quarterly report due 5 pm" in New task, leave the Quadrant menu on "Do first โ Urgent + important", and press Add task. Choose a different quadrant in the menu before adding each of the others. Each box shows a count such as "2 open" in its header.
When you finish the report, tick its checkbox. The header changes to "1 open ยท 1 done", and the button at the bottom becomes Clear completed (1). Clicking it removes every ticked task in all four quadrants at once.
Look at the result. Two tasks really need you today. Two more matter more in the long run, so they get a real time on the calendar this week. The other four can shrink or go away. If the first box is always full, that's a sign that second-box work, such as planning, is being skipped until it turns into a crisis.
Moving and editing tasks
Priorities change, and a scheduled task can become urgent. There are three ways to move a task:
- Drag it to another quadrant with the mouse. A thin line shows where it will land.
- On a touch screen, drag it by the โ ฟ handle on the left of the task.
- Without dragging, pick a quadrant from the task's menu ("Move to Schedule", and so on). The โ and โ buttons change its order inside a quadrant, so you can keep the most pressing item at the top.
Click a task's text to edit it. Press Enter to save or Escape to cancel. The โ button deletes a single task.
Where are your tasks saved?
Your tasks are stored only in this browser's localStorage, on this device. They aren't sent to a server, there's no account, and nothing syncs between your phone and laptop. Clearing site data for the page, or using a private window that discards its storage, deletes the list. Press โฌ Export JSON to save a backup file, and โฌ Import JSON to load it in another browser. The import is checked first, and a file from another tool or a damaged file changes nothing. Clear all empties all four quadrants after you confirm.
Getting more out of the matrix
Sort quickly. The matrix is meant to take a few minutes, not to become another task. Then work through Do first, and block time for at least one Schedule task every day. A Pomodoro timer pairs well with that: one focused 25-minute session on a second-quadrant task adds up fast. If your list grows into a project with stages, a Kanban board shows the flow from "To Do" to "Done" better than four boxes can.
FAQ
Should urgent tasks always go in "Do first"?
No. Urgent only means time-sensitive. If an urgent task doesn't move your own goals, it belongs in Delegate, even if it feels pressing.
Can I add due dates or reminders?
No. This matrix deliberately keeps tasks to a line of text and a done checkbox. Put scheduled tasks in your calendar.
Can I use it with a keyboard?
Yes. Every control can be reached with Tab, and the "Move to" menu and โ โ buttons work without a mouse.
Sort today's list now in the Eisenhower matrix.
